Northwind Tools · 2025

Northwind Pricing

Marketing + pricing + interactive ROI calculator for a DevTools company.

WebBrand

Example layout — not an actual past project.

Problem

Enterprise prospects bounced from a pricing page that didn't translate cost to value.

Approach

Designed an interactive ROI calculator alongside a refreshed pricing page; tied both into a CTA flow that pre-populates a sales call brief.

Outcome

Demo requests up 28%, with shorter sales cycles for the top tier.

Stack

Next.jsTailwindZodRecharts